Pattie Maes and Pranav Mistry demo SixthSense Computing

This has been my longtime favourite TED talk. Pattie Maes and Pranav Mistry demo SixthSense computing and show how advanced this technology already is. When I imagine the impact this technology would have on our lives it simply boggles me.

What do you know about ICANN?

Who ICANN is


To reach another person on the Internet you have to type an address into your computer - a name or a number.

That address has to be unique so computers know where to find each other.

ICANN coordinates these unique identifiers across the world.

Without that coordination we wouldn't have a global Internet where we can find each other.

That makes ICANN unique.

As seen on the ICANN website

ICANN was formed in 1998. We are a not-for-profit partnership of people from all over the world dedicated to keeping the Internet secure, stable and interoperable. We promote competition and develop policy on the Internet's unique identifiers.

ICANN doesn't control content on the Internet. We can't stop spam and we don't deal with access to the Internet.

But if you are interested in the names that can be used on the Internet; if you want to make sure there are enough numbers to allow the Internet to expand; if you care about how the Internet evolves and want to have a say, join ICANN.

Participation is free and your contribution will be unique.

I think ICANN is a really cool organization and intend to have an active participation with them. Stay posted for more ICANN info!

The Power of YouTube Promoted Videos

YouTube launched the Promoted Videos program two years ago in an effort to boost revenue and site profitability. Although Google and YouTube keep fairly quiet on the breakdown of YouTube's revenue, the YouTube blog says the Promoted Videos program has seen a six-fold increase in viewers in the past year.

The Promoted Videos program works by promoting creator-sponsered videos in search results, on the YouTube homepage and on video pages. Advertisers get to pick their target demographics, keywords and only have to pay for people that watch their videos.

I think this showcases the strength and benefits of online advertising. Advertisers pay relatively little and get to focus on their key audiences. By having original and interesting creative their audience becomes engaged and eager to interact with the brand.

The video below showcases the OfficeMax Promoted Video Penny Pranks campaign.

Gap Goes Back to the Original Logo!

After receiving much criticism via Facebook and Twitter, Gap has reverted to its original logo.

Last week, Gap unveiled a new “more contemporary” logo. The retailer’s customers were not so thrilled about the change, sending thousands of negative tweets and Facebook status updates about its design and protesting with a fake twitter account.

Gap took the hint and decided to reverse the decision with this announcement on its Facebook Page.

“Ok. We’ve heard loud and clear that you don’t like the new logo. We’ve learned a lot from the feedback. We only want what’s best for the brand and our customers. So instead of crowdsourcing, we’re bringing back the Blue Box tonight.”

While social media wasn’t the only reason that Gap felt compelled to revert to the old logo, it definitely was a major factor. Social media mobilized and spread the word about the logo change. In this case, the company listened to its customers and worked the rapid feedback of social media to their advantage. Way to go Gap!

The New Yorker by iPad

Thanks Reens for the tip ;)

Future of Screen Technology

This is the result of TAT's Open Innovation experiment. It is an experience video showing the future of screen technology with stretchable screens, transparent screens and e-ink displays.

Best Wedding Surprise!